Music is important. In fact, it's essential. At Orange Planet Pictures, we have access to our own musical writers and producers, Genuine Stan Trio. They can develop and create the right soundtrack for any project. And why is that important? Well, here are 17 reasons you need to get the music right for your TV commercials, corporate video and documentaries.

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1. Commenting

2. Illustrating movement

3. Creating plot relationships

4. Create atmosphere

5. Portray Emotions

6. Social/Cultural/Geographic references

7. Time/Period references

8. Connect scenes/montages

9. Manipulate

10. Alternate the perception of time

11. Imply a sense of space

12. Create unreal situations

13. Create contradictions

14. Parody

15. Physiological conditioning

16. Implying size relationships

17.Psychologically uniting the audience